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Telegram, one of several fastest-growing messaging apps globally with more than 900 million monthly active users, makes a significant stride in online marketing with the launch of the monetize telegram channels. Designed to deliver relevant ads and user privacy, this platform offers advertisers an original opportunity to engage audiences in the trusted environment. What Is the Telegram Advertising Platform? The Telegram Advertising Platform is Telegram’s official system for running ads inside its ecosystem, primarily through Sponsored Messages. These are short, text-only ads that come in large public channels, blending seamlessly to the user experience without intrusive tracking or personalized profiling. Key Features of Telegram Advertising Platform Feature Description Privacy-First Approach No user data is collected or employed for targeting ads. Ads are shown determined by channel topics rather than personal profiles. Sponsored Messages Text-only ads displayed in public channels with 1,000+ subscribers, typically in the bottom of posts. Cost Model Advertisers pay over a CPM (cost per 1,000 impressions) basis, allowing treatments for ad spend. No Ads in Private Chats Ads appear only in public areas channels, preserving a clean, ad-free experience with private messages and groups. Premium User Exemption Telegram Premium subscribers don't see ads, respecting their paid ad-free experience. Multi-Language Targeting Advertisers can select channel languages and topics for targeted delivery. Self-Serve Interface A user-friendly web portal for creating, managing, and monitoring ad campaigns: promote.telegram.org How Does the Telegram Advertising Platform Work? Create an Advertiser Account Log in utilizing your Telegram account around the platform and hang up up your advertiser profile. Set Campaign Details Choose the languages and channel categories you wish to target. Write your ad text (up to 160 characters). Budget and Bidding Define your financial budget and bid price per 1,000 impressions (CPM). Set campaign duration and daily limits. Ad Review and Launch Telegram reviews your ad to ensure compliance with content policies. Once approved, it runs within the selected public channels. Monitor Performance Track impressions, clicks, along with other metrics to optimize your campaign. Benefits of Advertising on Telegram High-Engagement Audiences: Public channels attract dedicated followers thinking about specific topics, ensuring your ad reaches receptive users. Respect for Privacy: No behavioral tracking or invasive targeting builds trust with users. Cost-Efficient: CPM pricing allows advertisers to control budgets effectively. Brand Safety: Telegram’s moderation and ad policies reduce spam and fraudulent ads. Ad-Free Premium Users: Premium subscribers enjoy an uninterrupted experience, preserving the platform’s quality. Ideal Use Cases for Telegram Ads Crypto and Blockchain Projects searching for niche audiences Tech Startups promoting new tools and apps Educational Platforms advertising courses and webinars Gaming Companies launching mobile or online games E-commerce Brands targeting specialized communities How to Get Started Visit promote.telegram.org, log in with your Telegram account, and begin creating the first campaign. The platform takes you through targeting, budgeting, and ad creation by having an intuitive interface. Telegram’s Advertising Platform represents a new paradigm in digital advertising — one that balances effective marketing with uncompromising user privacy. For brands aiming to reach engaged communities in a trusted environment, Telegram offers an original and growing opportunity.